NV-082 · Nova Beauty

Serum morning ritual

Ready to recordReelsPublish · Aug 21, 2026

Brief

Lifestyle reel for Nova's new vitamin C serum launch week.

Client review

Approvals, change requests, and notes from the brand land here.

Idea preview

Serum morning ritual

Hook: skin that looks awake before coffee.
1) Wake-up close-up
2) Two pumps of serum
3) Soft light reveal
CTA: Save for your AM routine.

Tasks

TaskAssigneeDeadlineStatus
Scout location stills
Recorder
Sara Nouri
Aug 16
Finalize serum scenario
Scenario writer
Sara Nouri
Aug 18
Capture serum ritual footage
Recorder
Reza Karimi
Aug 20

Schedule vs publish deadline

Bars show task windows relative to post creation → publish (Aug 21, 2026).

Scout location stillsAug 16
Finalize serum scenarioAug 18
Capture serum ritual footageAug 20